8 Lessons from a Product Failure
QSR chain Harvey’s launched Build-a-Bowl, a new fast food concept, in 2017. R&D took two years, countless wo/man hours and hundreds of… LEARN MORE
No comments
Time to say good-bye? When to exit a business
RECIPE TO RETAIL: Part 24… Food is a tough business. And it takes big bucks to build a sustainable brand.… LEARN MORE
Packaging Misconceptions Unwrapped
RECIPE TO RETAIL: Part 23… In this age of plastic dependency and growing mountains of packaging waste, brand owners need… LEARN MORE
RC Show Faves
Toronto’s annual RC Show, Canada’s largest foodservice and hospitality event, is a treasure trove of inspiration for CPG businesses. Edible… LEARN MORE
Beware of Overpromising
RECIPE TO RETAIL: Part 22… Have you ever been disappointed after opening a food package, when the contents don’t look… LEARN MORE
Minding the Money: Healthy Finance Tips
RECIPE TO RETAIL: Part 21… Financial health is crucial for survival in today’s hyper-competitive market. Managing the finances of a… LEARN MORE
Nielsen Insights from Thought Leadership CEO Conference
Competition is fierce among Canada’s packaged foods brands. Arming yourself with knowledge about the challenges your customers face enables you… LEARN MORE
7 Take-Aways from Grocery Innovations
Savvy brand owners check out trade shows like Grocery Innovations Canada (GIC) to unwrap a host of business opportunities. Here… LEARN MORE
Plant-based Takes Root at CHFA East
CHFA East in Toronto has evolved to become a leading food trade show and barometer for trends. As expected, “plant-based”… LEARN MORE
FOOD ENTREPRENEURS: Jumping in With Eyes Wide Closed!
RECIPE TO RETAIL: Part 20… What to think about before jumping into the food business. Do you love the idea… LEARN MORE
Curbing Deceptive Marketing
RECIPE TO RETAIL: Part 19… Consumers don’t like to be manipulated, but brands manipulate us all the time. Case in… LEARN MORE
Behind the Scenes: SIAL Innovation Contest
Curious about what goes on during the SIAL Innovation judging? As a member of the Canadian jury, I have some… LEARN MORE
TIME FOR A DIET? Practice portfolio management
RECIPE TO RETAIL: Part 18… Many food brands suffer from overweight product portfolios. I listen to clients eagerly talk about… LEARN MORE
Stand-outs from the Restaurants Canada Show
When I troll food trade shows, I look for fresh ideas and inspiration my clients and readers can apply to… LEARN MORE
Benefits of a SWOT
RECIPE TO RETAIL: Part 17… Before embarking on a new project with a client, we often guide them through a… LEARN MORE