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Tag: foodservice

RC Show Virtual Finds

  By Birgit Blain Innovation, Trade Shows

March 2020 marked the last in-person RC Show, Canada’s premier foodservice trade show, before COVID-19 became a behemoth. A reimagined… LEARN MORE

Tagged   foodservice, ingredients, mimi foods, ponderosa mushrooms, RC show
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Cracking the Competition

  By Birgit Blain Branding & Marketing, RECIPE TO RETAIL Series

RECIPE TO RETAIL: Part 2… Thousands of packaged food products are launched annually in Canada. The success rate is remarkably… LEARN MORE

Tagged   branding, foodservice, marketing, retail
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How to Identify Your Competitors

  By Birgit Blain Branding & Marketing, Food Service, Retail

  Understanding the competition is crucial to a brand’s success. Whether you are developing a brand strategy, marketing plan or… LEARN MORE

Tagged   competitors, foodservice, marketing, retail, substitutability

CRONUT BURGER LESSONS

  By Birgit Blain Food Safety, Food Service, Retail

  Summer in Toronto brings back the popular CNE (Canadian National Exhibition), an annual event synonymous with fun and food.… LEARN MORE

Tagged   brand, food, food safety, Food safety modernization act, foodservice, recalls, safe food for Canadians act, traceability

Trends and Innovation from CRFA

  By Birgit Blain Branding & Marketing, Food Service, Innovation, Product Development, Retail, Trade Shows, Trends

Innovation is the lifeblood of a brand. Packaged food brands need to innovative to stay relevant in today’s rapidly changing… LEARN MORE

Tagged   branding, brands, food, foodservice, innovation, kale, maple, matcha, pretzels, product development, sous vide, tea, trends
  • The FOOD BIZ BLOG: to INFORM & INSPIRE!

    Welcome to the blog with substance. Insights and advice for food brands from our experience with Loblaws and President’s Choice®.

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    Regards, Birgit

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