About Us

We love food
We are packaged foods specialists with food and retail expertise.

Our solid foundation in the food industry is built on years of experience with Loblaw Companies and President’s Choice®, one of Canada’s most trusted brands.

We help our clients:

  • apply strategic planning to create a sustainable business;
  • build a stronger brand for the long term;
  • develop and manage the product portfolio; and
  • optimize labelling. 

Our seasoned experts have the know-how, with specialized skills in a wide range of disciplines. 


BIRGIT BLAIN, PRESIDENT

Project Manager & Food Business Advisor

Through her deep food industry experience, Birgit Blain helps food business owners think strategically, make better decisions and mitigate risks. Her experience includes 17 years in the grocery trade with Loblaw Companies, where she managed a $9 million President’s Choice® portfolio. Birgit’s extensive knowledge base spans product management, account management and food retailing. This enables her to assess your business from a holistic perspective, identifying untapped opportunities for profitable growth. Birgit has been a respected judge for the annual SIAL Innovation Awards; Grocery Innovations Top 10 Most Innovative Products; and the Canadian Grand Prix New Product Awards.

Birgit shares her expertise in the FOOD BIZ BLOG and writing for Food in Canada, Canada’s leading food industry magazine.  

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